Tuesday 11 December 2012

Apple Maps is life threatening to motorists lost in Australian heat

Apple Maps inaccuracies could be life threatening to motorists in Australia’s scorching heat, police have warned.
Officers in Mildura, Victoria, say they have had to assist drivers stranded after following the software’s directions.
Some had been without food or water for 24 hours, of course this is nothing new ever since it was released in September Apple’s software has been heavily criticised, and last week Apple’s chief executive Tim Cook admitted Apple had “screwed up”.
Tests on the Apple Maps system revealed it listed the town of Mildura in the middle of Murray Sunset National Park, some 45 miles away from where it actually is, leaving motorists trapped in the park with no water supply and 46 degree heat.  
While Apple have clearly dropped the ball on this one, I’m a little concerned that motorists are so willing to follow these mapping systems and seemingly not pay any attention to their own instincts or road signs.
I mean when you pass a sign that says now entering a National Park and you look at the map to see your close to your destination, isn’t that the time to say maybe this thing is leading us astray, instead of trusting a system which since its launch has proved to be flawed.
What makes this worse, from Apple’s perspective, is that they previously used Google Maps a system which works and yet they decided to drop it and spend a fortune developing their own which they’ve clearly rushed and now its endangering people’s lives.

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