US sandwich chain Subway is caught up in an online furore after an Australian teenager measured his “foot-long” sub and found it was an inch short.
Matt Corby’s photo of the sandwich next to a tape measure has attracted hundreds of thousands of likes and hundreds of comments when he posted it on Subway’s Facebook page.
In response, Subway Australia said the “Subway foot-long” was a registered trademark “as a descriptive name for the sub sold in Subway restaurants and not intended to be a measurement of length.”
I think that’s a pretty hasty and pretty poor excuse, if you call something a foot-long then I think it’s fair for the customer to assume that when they order they’ll be getting a 12 inch sandwich, don’t you.
The sandwich sold to Mr Corby was a full inch short; he’s only getting 92% of what he paid for he must have been starving.
In fairness I have some sympathy with Subway of all the times I’ve been in one I’ve never seen anyone whip out a tape measure to make sure their sandwich is the appropriate length, I mean does this guy take scales with him to the supermarket and go this pack of biscuits is supposed to weigh 100g it only ways 98.6g, where’s the manager.
But Subway seriously you need to come up with a better riposte than it’s a registered trademark, maybe you could give everyone who comes in a free tape measure so they can check their sandwich is the right length, or even put Mr Corby in charge of quality control because it looks like he has a knack for spotting faulty goods.
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